Dare to prospect differently

Creative ways to book meetings

Dare to prospect differently

Daily Sales Newsletter

April 18, 2024

 

Hey, this is SalesDaily. It delivers sales insights like pouring coffee into your cup – strong, invigorating, and ready to get things done.

In today’s issue:

  • Stand out: unique prospecting ideas

  • Mindset shift: reps as marketers?

  • Top accounts: how to get notices

  • Physical gifts: what do others try?

5 Outside-of-the-box prospecting ideas almost no one is doing

Keith Weightman shares 5 unique ways to stand out:

1. Handwritten notes: Stand out with a personal touch. Perfect for follow-ups or saying thanks.

2. Cameo videos: Let a celeb do the talking. Memorable and fun!

3. Cookie cakes: Face on a cake? Guaranteed callback.

4. Print on demand: Personalize gifts like mugs or shirts. Shows you truly care.

5. Bobbleheads: Nothing says "remember me" like a custom bobblehead.

Differentiate yourself with these unique tactics and watch your engagement soar!

7 Creative sales prospecting ideas

Ready to spice up your sales prospecting? Here are seven creative tactics that really make an impact:

  1. Use cameo for custom messages: Grab attention with personalized videos from celebrities on platforms like Cameo.

  2. Create hyper-personalized videos: Tailor video messages to showcase how well you understand your prospect's needs.

  3. Be real, be vulnerable: Share a slice of your real life to connect on a human level and stand out from the noise.

  4. Send a crumpled letter: Old school mail has charm, especially with a unique twist like a crumpled letter to grab attention.

  5. Multi-touch, multi-package: Combine different outreach methods in one go—think letters, emails, and small gifts to create a memorable experience.

  6. Turn a boring question into a bond: Ask something unique at events, follow up on the answer, and use it to build a meaningful connection.

  7. Incorporate their product into your pitch: Use your prospect’s product in your outreach to show you really care about their business.

Read the full article at Crunchbase.

Why sales reps need to be marketing

In this interview we learn the story of Dale Dupree from being an epic copier sales person right through to setting up his own sales training and development company and the highs and lows along the way.

Dale talks us through his unique ways to reach out to decision makers, how to stand out from the crowd and generate meetings and sales. He goes on to explain why sales people should be doing marketing too in order to enhance their success.

TO-GO

Florin Tatulea: Stand out when prospecting to your top accounts

Troy Munson: "Hey Name, whattya say?"

Brian LaManna: 7 creative ideas to go beyond that 36-day sequence

Leslie Venetz: A touch point that never goes out of style? A handwritten note.

Jc Pollard: Using physical gifts when everything else fails

QUOTE OF THE DAY

“Learn the rules like a pro, so you can break them like an artist.”

Pablo Picasso

MEME

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